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The Effect of Design User Interface (UI) E-Commerce on User Experience (UX)

10 Citations2021
R. Gunawan, Geraldi Anthony, Vendly
2021 6th International Conference on New Media Studies (CONMEDIA)

It is known that implementing the User Interface, User Experience, and E-commerce will produce a better appearance and increase the enthusiasm of the users or customers.

Abstract

E-Commerce has grown from year to year. With the appearance of the user interface that is getting better, it makes users familiar with the user interfaces that exist in e-commerce such as Tokopedia and Shopee. This paper aims to know what are the effects of Design User Interface E-Commerce on User Experience. In this paper, we use the Systematic Literature Review Method to find data that we needed. By using the Systematic Literature Review (SLR) method, 60 journal papers were obtained which is a secondary study. Based on secondary data, it is known that implementing the User Interface, User Experience, and E-commerce will produce a better appearance and increase the enthusiasm of the users or customers.