This study explores how design choices address fundamental problems of organising in such context, illustrating notable design features observed, and examines external alignment and internal coherence reiterating interdependencies in organisation’s design choices, when adapting to exogenous changes due to emerging AI technologies.
This study focuses on organisation design choices as tools for addressing the management challenges of commercialising AI technologies for competitive advantage. It explores how design choices address fundamental problems of organising in such context, illustrating notable design features observed. Additionally, it examines external alignment and internal coherence reiterating interdependencies in organisation’s design choices, when adapting to exogenous changes due to emerging AI technologies.