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Background: E-commerce is a business model that has been gaining a lot of ground in recent years because it offers customers greater convenience, making it possible to make a purchase from anywhere using an electronic device connected to the internet. Despite offering benefits not only to the customer, but also to companies, along with these advantages come problems related to the time it takes from purchase to delivery. The purpose of this article is to indicate the main complications faced in the process of preparing and delivering orders to meet the lead time proposed for the market and to present a solution to the bottleneck. Materials and Methods: The research used experimental and quantitative methodology, using the Arena platform to manipulate numerical data and test variable hypotheses by measuring the resulting effects. Results: In the end, we concluded that it is possible to meet the customer's expected preparation time without facing bottlenecks during the process. Conclusion: In this way, the Arena software contributes to the process optimization method, showing the bottlenecks and achieving the process objective, given that the company's goal was to reduce the total time it took for the order to pass through the system