ENTREPRENEURSHIP IN THE GIG ECONOMY
This abstract explores the key characteristics of the gig economy, including its reliance on technology, emphasis on flexibility, and its implications for workers, businesses, and society as a whole.
Abstract
Entrepreneurship in the gig economy has emerged as a dynamic and rapidly evolving phenomenon reshaping traditional notions of work and business. In this landscape, individuals leverage digital platforms to offer their skills, services, and products on a flexible basis, blurring the lines between employment and entrepreneurship. This abstract explores the key characteristics of the gig economy, including its reliance on technology, emphasis on flexibility, and its implications for workers, businesses, and society as a whole. KEYWORDS: Entrepreneurship, Gig Economy, Independent Contractors, Freelancing, Digital Platforms, Flexibility, Autonomy