In the context of innovation, companies will soon recognize that big data and business analytics need controlled experiments, and organizations innovating in ecosystems seem to innovate more efficiently, with comparatively lower operational expense spending.
According to strategist Erich Joachimsthaler, author of The Interaction Field: The Revolutionary New Way to Create Shared Value for Businesses, Customers and Society, the future being unleashed by this level of data-centricity will be one of “untold and unimaginable value creation and prosperity.” [...]what do you see as the main implications for strategic positioning and brand building in this new “world of webs” and collaborative interactions? [...]strategic positioning by seeking differentiation relative to competitors as a key success factor will be less important. A Lighthouse Project One of the techniques of the Transformation Sprint is to scale a transformation back to a critical, short term Lighthouse Project that can provide useful lessons about the skills needed to manage structural change.