Big Data Analytics
In this chapter, the concepts of big data analytics along with the relevant description of different categorization, capabilities, challenges are firstly explained, and then big data Analytics techniques and methods are introduced and discussed to make the readers familiar with the way big data is applied in the enterprises.
Abstract
The idea that we can get value from data has been discussed, but the main challenge is to use data effectively in order to facilitate smarter and better decision making and surpass our competitors. The change leaders in organization are now dealing with big data from both within and outside the enterprise, including structured and unstructured data, machine data, online and mobile data to supplement their organizational data pool and provide and facilitate the way through which the businesses can compete and operate successfully. Companies that invest in big data can have a distinct advantage over their competitors. Therefore, in this chapter, the concepts of big data analytics along with the relevant description of different categorization, capabilities, challenges are firstly explained, and then big data analytics techniques and methods are introduced and discussed to make the readers familiar with the way big data is applied in the enterprises.