So what is strategy?
Long Range PlanningPublished 1 June 1983
Roger Evered
Citations130
SJR quartileQ1
SJR score2.91
SNIP2.47
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TL;DR
This paper contrasts the notion of strategy that has developed in the field of business policy over the past decade or so with the conceptions that prevail in other loosely related fields--most notably the fields of military practice and of futures research.
Abstract
This paper contrasts the notion of strategy that has developed in the field of business policy over the past decade or so with the conceptions of strategy that prevail in other loosely related fields--most notably the fields of military practice and of futures research.
Keywords
Economics, Econometrics and FinanceBusiness, Management and Accounting
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