Handling Several Relations While Developing Outbound Tourism under the New Situation
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Abstract
The implementation of \!The Administrative Measure Concerning the Outbound Tourism of Chinese Citizen \on July 1,2002 has brought China's outbound tourism into a new historic stage and manifested itself in five developing features.Therefore,the development of outbound tourism at the present stage entails reconsidering the situation,relocating the market,rethinking the developing tactics.Based on this,five suggestions are offered:Cherishing the special right of operation,strengthening self\|discipline,standarizing operation,developing network and brands,promoting three tourism markets and striving for transnational operation.The paper holds that the travel agencies responsible for outbound travel should achieve inter\|agent activity,which is conductive to promoting network in the marketing strata of travel services and forming the professional division system of wholesale and retail system.