Innovation Management: Strategies, Implementation, and Profits
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Abstract
1: Introduction and Overview. PART I. Fundamentals. 2: Models of Innovation. 3: Competencies and Endowments. 4: Sources and Transfers of Innovation. PART II. Strategizing. 5: Recognizing the Potential of Innovation. 6: Reducing Uncertainty. 7: Choosing a Profit Site. 8: Strategic Choice or Environmental Determinism. 9: Identifying Potential Co-opetitors. PART III. Implementation and Protection of Profits. 10: Financing Innovation. 11: Implementing the Decision to Adopt. 12: Protecting Entrepreneurial Rents. PART IV. Globalization. 13: Globalization for Innovation. 14: Innovating for Emerging Economies. 15: The Role of National Governments in Innovation. 16: Strategic Innovation Process. Appendix 1 Standards and Dominant Designs. Appendix 2 Organizational Structures. Appendix 3 Organizational Boundaries. Glossary. Case 1: Netscape Corporation. Index