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Television viewing and adult sex-role attitudes

Sex RolesPublished 1 June 1982
Laurie Ross, Daniel R. Anderson, Patricia A. Wisocki
Citations32
SJR quartileQ1
SJR score1.26
SNIP1.86

Abstract

Although American television programs present highly stereotyped sex roles, no previous studies have shown in adults a relationship between sex-role stereotyping and TV viewing behavior. The present study assessed 78 college students' self-descriptions in relation to their TV viewing behavior. The results indicated that the amount of sex-role stereotyping in self-descriptions was positively correlated with amount of TV viewing of stereotyped programs. These findings were replicated with a group of 19 elderly adults.

Keywords

Social Sciences