Demand amplification: has it got us beat?
International Journal of Physical Distribution & Logistics ManagementPublished 1 August 2000
David H. Taylor
Citations53
SJR quartileQ1
SJR score1.82
SNIP1.66
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Abstract
The demand amplification effect has been well described in the literature over many years. This paper reports the results of a research project carried out in the UK automotive component supply chain, which set out to eliminate the effect in practice. The paper describes the progression from the identification of demand amplification, through a practical approach for its measurement, to the development of a methodology to overcome the negative impacts of the effect across three echelons of the supply chain. The results of a six‐month trial implementation are reported.
Keywords
Decision SciencesBusiness, Management and Accounting
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