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Twitter Power: How to Dominate Your Market One Tweet at a Time

Published 1 February 2009
Joel Comm, Dave Taylor
Citations113

TL;DR

This new edition of Twitter Power 3.0 contains brand new case studies, user profiles, features, and images, helping readers create a stronger overall Twitter strategy whether they're already engaged or just wondering if Twitter's important for their business future.

Abstract

In Twitter Power, Internet marketing and Web innovation expert Joel Comm shows businesses and marketers how to integrate Twitter into their existing marketing strategies to build a loyal following among Twitter members, expand awareness for their product or service, and even handle negative publicity due to angry or disappointed consumers.

Keywords

Social SciencesComputer Science