Tourism as "A Force for World Peace" The Politics of Tourism, Tourism as Governmentality and the Tourism Boycott of Guatemala
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Abstract
This article shifts the typical analysis of the ―politics of tourism‖ to a study of the use of tourism as a mechanism of politics in an international scale. This ethnographic history presents the case of the tourism boycott of Guatemala that was organized by the International Union of Food and Allied Workers in 1979. This article analyzes the responses and effects of the boycott, whose goal was to pressure the military government to desist its violation of human rights. Significantly, the boycott, a mobilization of transnational NGOs, represents an early example of neoliberal global governmentality that successfully pushed Guatemala to adopt new neoliberal strategies of tourism development and promotion. Key Word: Neo-liberalism, governmentality, tourism politics, tourism as politics, Human Rights, tourism boycotts, heritage tourism.