Product Opinion Mining for Competitive Intelligence
Procedia Computer SciencePublished 1 January 2015Open access
Kamal Amarouche, Houda Benbrahim, Ismail Kassou
Citations48
SJR score0.47
SNIP0.90
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TL;DR
An overview of opinion mining for competitive intelligence will be presented and the major research done for the different steps of product opinion mining will be synthesized.
Abstract
Competitive Intelligence is one of the keys of companies Risk Management. It provides the company with a permanent lighting to its competitive environment. The increasingly frequent use of Information and Communication Technologies (ICT); including (namely) online shopping sites, blogs, social network sites, forums, provides incentives for companies check their advantages over their competitors. This information presents a new source that helps and leads the company to identify, analyze and manage the various risks associated with its business/products. Nowadays, a good use of these data helps the company to improve its products/services. In this paper, an overview of opinion mining for competitive intelligence will be presented. We'll try to synthesize the major research done for the different steps of product opinion mining.
Keywords
Computer ScienceSocial Sciences
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