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Hotel Selection Factors as They Relate to Business Travel Situations

Journal of Travel ResearchPublished 1 October 1993
Ken W. McCleary, Pamela A. Weaver, Joe Hutchinson
Citations159
SJR quartileQ1
SJR score3.10
SNIP3.31

Abstract

A sample of the business travel market is analyzed to determine whether the importance placed on particular hotel product attributes varies by travel situation. Multiple discriminant analysis is used to see whether certain attributes are able to correctly discriminate among five travel situations.

Keywords

MathematicsBusiness, Management and Accounting