The impact of structural packaging design on young adult smokers' perceptions of tobacco products
Tobacco ControlPublished 13 December 2011
Ron Borland, Steven Savvas, Fiona Sharkie, Karen S. Moore
Citations45
SJR quartileQ1
SJR score2.31
SNIP1.65
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TL;DR
Pack shape and pack opening affect ever-smokers' perceptions of the packs and the cigarettes they contain and they have the potential to create appeal and differentiate products and thus should be regulated.
Abstract
Pack shape and pack opening affect ever-smokers' perceptions of the packs and the cigarettes they contain. This means that they have the potential to create appeal and differentiate products and thus should be regulated.
Keywords
PsychologyBusiness, Management and Accounting
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