login

The Forum: The Evolving Downtown-Suburban Retail Pattern

Journal of MarketingPublished 1 October 1960
Charles H. Hindersman
Citations28
SJR quartileQ1
SJR score13.39
SNIP5.22

Abstract

During the past decade the rise of new suburban competition has shaken the retailing structures of metropolitan areas across the nation. The present article illustrates the pattern which has been uncovered by a study of the Cincinnati market during the transitional period of the shopping center development.

Keywords

Social SciencesBusiness, Management and Accounting