THE INTERNATIONAL EXPANSION PROCESS: A MODEL AND EMPIRICAL EVIDENCE.
Academy of Management ProceedingsPublished 1 August 1993
Anne D. Smith, Carl P. Zeithaml
Citations11
SJR score0.14
SNIP0.05
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Abstract
This paper presents a model of the international expansion process based on a comprehensive study of the seven Regional Bell Operating Companies since their 1984 divestiture from AT&T. Using a case study research methodology, the research also examined the influences on and the key dimensions of the international expansion process.
Keywords
Business, Management and Accounting