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Selling: Building Partnerships

Medical Entomology and ZoologyPublished 1 January 1992
Barton A. Weitz, Stephen B. Castleberry, John F. Tanner
Citations185

Abstract

A guide to the theory and application of selling strategies and tools. Topics covered include the use of cell phones, presentation software and other technologies in the market place. This updated edition also has coverage of the Internet and more global examples.

Keywords

Business, Management and Accounting