login

Defying the crowd: cultivating creativity in a culture of conformity

Choice Reviews OnlinePublished 1 November 1995
Citations1,383

Abstract

World renowned psychologist Robert Sternberg presents a fresh and compelling picture of the creative process from the inception of an idea to its ultimate success. With illuminating examples, Sternberg reveals the paths we all can take to become more creative and shows how institutions can learn to foster creativity.

Keywords

Psychology