Reviewing the reviewers: The impact of individual film critics on box office performance
Quantitative Marketing and EconomicsPublished 22 August 2007
Peter Boatwright, Suman Basuroy, Wagner A. Kamakura
Citations139
SJR quartileQ1
SJR score2.33
SNIP0.75
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Abstract
Entertainment marketing, Motion picture distribution and exhibition, Movie choice, Predictors, Influencers, Wide-release, Platform-release, Movie critics, Stochastic variable selection, Bayesian models, New product research, C01, C11, C52, M31,
Keywords
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