Managing Innovation: Integrating technological, market and organizational change. 2nd Edition
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TL;DR
The purpose of this study is to provide the knowledge to understand and the skills to manage innovation at the operational and strategic levels to improve the competitiveness of firms and effectiveness of other organizations.
Abstract
The first edition of Managing Innovation quickly became established as a bestselling text for MBA and MSc course on management of technology, innovation management, and entrepreneurship. It was also widely used by managers in both service and manufacturing sectors. In this second edition, Tidd, Bessant and Pavitt have provided a thorough update and included new material that reflects the latest developments in research and practice into the management of innovation.