Communicating in Crisis

Abstract

Introduction - what is crisis communication? Part 1 Product risk and crisis communication: rumours product contamination accidents boycotts new risks and new product crises. Part 2 Industrial risk and crisis communication: major technological accidents setting up or expanding an industrial site industrial waste management. Part 3 Institutional risk and crisis communication: corporate identity crises media/legal crises and scandals industrial restructuring financial communication in times of crises internal risk communication. Part 4 Major collective fears and crisis communication: terrorism major health fears. Part 5 Communicating in a crisis: major principles developing scenarios communicating with the victims internal communication first crisis communication and the media symbolic communication. Part 6 Crisis unit organization and operation: unit organization unit members and their roles working methods managing the postcrisis period. Part 7 Training and preparing for crisis communication: case studies setting up a crisis unit simulation exercises preparing for crisis prevention and avoidance.