Diffusion of Innovations 1
Published 14 March 2019Open access
Everett M. Rogers, Arvind Singhal, Margaret M. Quinlan
Citations37,164
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Abstract
Contents Preface CHAPTER 1. ELEMENTS OF DIFFUSION CHAPTER 2. A HISTORY OF DIFFUSION RESEARCH CHAPTER 3. CONTRIBUTIONS AND CRITICISMS OF DIFFUSION RESEARCH CHAPTER 4. THE GENERATION OF INNOVATIONS CHAPTER 5. THE INNOVATION-DECISION PROCESS CHAPTER 6. ATTRIBUTES OF INNOVATIONS AND THEIR RATE OF ADOPTION CHAPTER 7. INNOVATIVENESS AND ADOPTER CATEGORIES CHAPTER 8. DIFFUSION NETWORKS CHAPTER 9. THE CHANGE AGENT CHAPTER 10. INNOVATION IN ORGANIZATIONS CHAPTER 11. CONSEQUENCES OF INNOVATIONS Glossary Bibliography Name Index Subject Index
Keywords
Economics, Econometrics and Finance
Public Opinion QuarterlySocial Relations and Innovation in the Medical Profession: The Epidemiology of a New Drug
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The role played by face-to-face contacts in mediating influences from the outside world in a case of decision-making among professional experts is confirmed in a study of drug adoptions by physicians.
