Quartic Rotation Criteria and Algorithms
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TL;DR
Most of the currently used analytic rotation criteria for simple structure in factor analysis are summarized and identified as members of a general symmetric family of quartic criteria.
Abstract
Most of the currently used analytic rotation criteria for simple structure in factor analysis are summarized and identified as members of a general symmetric family of quartic criteria. A unified development of algorithms for orthogonal and direct oblique rotation using arbitrary criteria from this family is given. These algorithms represent fairly straightforward extensions of present methodology, and appear to be the best methods currently available.