The Economic Value of Ratings in App Market
SSRN Electronic JournalPublished 1 January 2011Open access
Hao Lin, Xiaofei Li, Yong Tan, Lei Xu
Citations17
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An analytical framework is developed which explicitly characterizes this bidirectional rating-utility conversion process with a new concept “reservation rating,” and enables a self-selection mechanism to achieve the separating equilibrium in which high and low cost rate developers choose differentiated revenue sharing percentages.
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Social SciencesDecision SciencesBusiness, Management and Accounting
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