Culture and Technology:
Journal of Global MarketingPublished 2 June 1993
Paul Herbig, Joseph C. Miller
Citations66
SJR quartileQ1
SJR score0.96
SNIP1.26
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Abstract
The classic study of the relationship between technological innovation and culture has been that of the influence and changes wrought by a technological innovation upon a culture: The Culture Follows Technology school of thought. In this paper we examine the opposite flow: the influence of culuture upon the technological innovative capabilities of a society-Technology Follows Culture. We examine this flow and suggest propositions upon a society's innate ability to source or adopt technological innovations based upon the five Hofstede cultural dimensions.
Keywords
Business, Management and Accounting