New York Restaurant Industry

Abstract

Abstract This research profiles the New York City restaurant industry response to a dramatic drop in business volume following the September 11th terrorist attack. Limited accessibility to the neighborhoods around the site of the World Trade Center challenged restaurants and other businesses to respond and survive the crisis. Through in-depth personal interviews with 14 restaurateurs, we compare the New York City response to the responses of other international tourism destinations in times of great personal and property losses. We examine the restaurateurs' first response following the terrorist attack followed by their responses to employees, customers, and changes in business volume and management.