A STUDY OF THE GRAPEVINE IN A GOVERNMENTAL ORGANIZATION

Abstract

Summary The purposes of this investigation were to replicate a classic study of the grapevine reported by Davis in 1953, and to extend the results by obtaining personality data (Bass Orientation Inventory scores) on the subjects. The present study was carried out in a state government unit with 79 employees. Davis’“ecco analysis” method was used to study the flow of information through the grapevine. Nine grapevine items were investigated with respect to where, when, and how the subjects had learned of the information. Two of Davis’ findings–the relatively small percentage of in‐dividuals functioning in a liaison capacity in disseminating any particular item of information, and the positive relationship between grapevine knowledge and an individual's level in the organizational hierarchy–were confirmed. Two other findings of Davis–relating to the degree of within‐unit vs. between‐unit spread of information, and the degree of individual consistency in functioning as liaisons–were not confirmed. Again, it should be stressed that, while Davis’ study was concerned with communication within the managerial force of a manufacturing concern, the present study was carried out in a governmental organization and involved personnel from both the managerial and the rank‐and‐file levels. Thus, because of the particular nature of the samples in each of the two investigations, any generalizations about the operation of grapevines in organizations need to be stated with extreme caution.