Corporate Courtship and Successful Joint Ventures
California Management ReviewPublished 1 April 1980
Sanford V. Berg, Philip Friedman
Citations36
SJR quartileQ1
SJR score2.42
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Abstract
Joint ventures have strengths and limitations. They involve a complicated courtship period and possible separation if the arrangement does not provide mutual satisfaction. How can managers reduce the risk of failure?
Keywords
Business, Management and Accounting