What about Disposition?
Journal of MarketingPublished 1 April 1977
Jacob Jacoby, Carol Kohn Berning, Thomas F. Dietvorst
Citations274
SJR quartileQ1
SJR score13.39
SNIP5.22
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Abstract
What do consumers do with products once they have outlived their usefulness, and how does this relate to the purchase of replacement products?
Keywords
Business, Management and AccountingEnvironmental Science