Research Methodology: An Introduction

The intention of this chapter is to provide a brief introduction to those aspects of pertinent research to beginner researchers and presents the nature of scientific research so that it may be clearly understood.

Abstract

Digital age brings the most dramatic changes in this study and research discipline as well as in other fields of human activities. Scientific research is known for a very long time, however in comparison with other research fields the business and management researches are a little bit younger. The information technologies and new research methodologies that have recently emerged, dramatically change the nature of the research. Therefore, researchers should be ready to absorb new possibilities and follow basic roles coming from earlier stages of the discipline. The intention of this chapter is to provide a brief introduction to those aspects of pertinent research to beginner researchers. The chapter presents the nature of scientific research so that it may be clearly understood and uses, as its basic approach, the fundamental principles of problem solving. The scope of the research provides an overviews the entire assumptions about reality, knowledge and human nature, key terms of theory and research presented. Main concepts of the research are discussed and all this is oriented to business, management and economic science specific.