Innovation and the Professional Service Organization
Journal of Professional Services MarketingPublished 28 January 1994
Dennis J. Cahill
Citations4
Generate an AI Snapshot to get a quick, structured summary of this paper.
Study Snapshot
ObjectiveStudy objective
MethodsResearch methodology
PopulationPopulation studied
Sample sizeSample sizes
OutcomesStudy outcomes here
ResultsStudy results comes here
LimitationsResearch study limitations comes here
A concise AI-generated summary of the paper will appear here once you click Generate AI Snapshot.
Abstract
This paper presents a review of the research litcrature on innovation and creativity from the past several years. Then, sev- eral reasons for innovation in professional service organizations are provided, along with a framework of reasons for caution in the ~nnovation process for professional service providers.
Keywords
Business, Management and Accounting