Managing across Borders: New Organizational Responses
International BusinessPublished 23 October 2017
Christopher A. Bartlett, Sumantra Ghoshal
Citations272
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Abstract
THE AUTHORS HAVE ARGUED that limited organizational capability is the most critical constraint facing international companies that attempt to respond to new strategic demands ("Managing across Borders: New Strategic Requirements," SMR, Summer 1987). Here, they describe how companies have overcome this constraint by building a "transnational" organization able to cope with the increasing complexity of the international environment. Ed.
Keywords
Business, Management and Accounting
International BusinessManaging across Borders: New Strategic Requirements
409 Citations2017Christopher A. Bartlett, Sumantra Ghoshal