Mobile commerce: its market analyses
International Journal of Mobile CommunicationsPublished 1 January 2005
Ling Bai, David C. Chou, David C. Yen, Binshan Lin
Citations56
SJR quartileQ4
SJR score0.13
SNIP0.00
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TL;DR
The differences between e-commerce and m-commerce, the key attributes in developing m- Commerce, the driving and impeding forces of m-Commerce, and current penetration and future development in m- commerce market are identified.
Abstract
As mobile telephones begin to incorporate web browser functionality, consumers are poised to take advantage of "virtual" storefronts. These web-enabled mobile devices allow m-commerce to be conducted anytime and anywhere. Mobile commerce offers a platform for unprecedented penetration of the internet. This paper identifies the differences between e-commerce and m-commerce, the key attributes in developing m-commerce, the driving and impeding forces of m-commerce, and current penetration and future development in m-commerce market.
Keywords
Computer ScienceDecision Sciences
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