Services Marketing: the Case of Museums
Service Industries JournalPublished 1 April 1994
Fiona McLean
Citations103
SJR quartileQ1
SJR score2.03
SNIP1.86
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Abstract
(1994). Services Marketing: the Case of Museums. The Service Industries Journal: Vol. 14, No. 2, pp. 190-203.
Keywords
Social SciencesArts and HumanitiesBusiness, Management and Accounting
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