Modeling Vacation Destination Decisions:
Journal of Travel & Tourism MarketingPublished 1 November 1996
Ercan Sirakaya, R.W. McLellan, Muzaffer Uysal
Citations163
SJR quartileQ1
SJR score2.30
SNIP2.13
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Abstract
The purpose of this study is to develop a multiple criteria decision-making instrument to model vacation destination-choice decisions of individuals based on the factors deemed to be important for vacation destination choice decisions. The study emphasizes the importance of individual differences in making vacation destination choice decisions. Although this research effort is explanatory in nature, the results reveal that application of behavioral decision theory is possible in modeling individualsÆ vacation destination decisions.
Keywords
Social SciencesDecision SciencesBusiness, Management and Accounting