Japanese distribution channels
Haworth Press eBooksPublished 1 January 1994
武 菊池
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Abstract
Contents Preface * Introduction * Japan's Markets and Distribution System * Changes in Japan's Public Policies Toward Distribution Systems and Marketing * Changes in Japan's Distribution Structure * Three Methods to Deal With the Uncertain Market Environment: Establishing New Intrachannel Relationships * Some Characteristics of Business Practice in Japan * Toys R Us Fuels Changes in Japan's Toy-Distribution System * Reference Notes Included
Keywords
Social Sciences