Is Content of Medical Journals Related to Advertisements? Case-control Study
Croatian Medical JournalPublished 1 December 2007Open access
Vasily Vlassov
Citations8
SJR quartileQ3
SJR score0.46
SNIP0.42
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TL;DR
The strong relatedness between the content of the articles and advertisements placed in 3 of 7 journals and explicit placement of the advertisements face to face or overleaf the related research articles support the hypothesis that journal content is manipulated to place more emphasis on the advertisements.
Abstract
The strong relatedness between the content of the articles and advertisements placed in 3 of 7 journals and explicit placement of the advertisements face to face or overleaf the related research articles support the hypothesis that journal content is manipulated to place more emphasis on the advertisements.
Keywords
Social SciencesDecision SciencesPharmacology, Toxicology and Pharmaceutics
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