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An empirically‐based review of the concept of environmentalscanning

International Journal of Contemporary Hospitality ManagementPublished 1 December 1995
Jorge Costa
Citations70
SJR quartileQ1
SJR score3.14
SNIP2.56

TL;DR

The concept of environmental scanning is reviewed, definitions of the main concepts in the area are presented and the importance of systematic external analysis to organizations is discussed.

Abstract

Reviews the concept of environmental scanning, presents definitions of the main concepts in the area and discusses the importance of systematic external analysis to organizations. Also seeks to provide an informed and practical overview of the environmental scanning process.

Keywords

Business, Management and Accounting