Measuring Satisfiaction with Tourism
Journal of Travel ResearchPublished 1 January 1985
R. Neil Maddox
Citations174
SJR quartileQ1
SJR score3.10
SNIP3.31
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Abstract
The validity of several frequently employed satisfaction scales was tested using data from a study of satisfaction with tourism in Nova Scotia. Although all measures performed well, one, the delighted-terrible (DT) scale, appears to be superior. Satisfaction with tourism is shown to be an independent measurable construct.
Keywords
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