Electronic Commerce: Strategies and Models for Business-to-Business Trading
Medical Entomology and ZoologyPublished 1 April 1994
Paul Timmers
Citations581
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TL;DR
This paper presents aroadmap for Business-to-Business Electronic Commerce, a guide to the development of business models and strategies for Electronic Commerce in the rapidly changing environment.
Abstract
Key Features of Internet Electronic Commerce. Business Models for Electronic Commerce. Business-to-Business Electronic Commerce Cases. Markets and Competition. Marketing Strategies and Programmes. Roadmap for Business-to-Business Electronic Commerce. Bibliography. Endnotes. Subject Index.
Keywords
Engineering