Disruptive innovations

In this domain, disruptive changes affect several aspects as well as relationships between players change, as their respective roles change, thanks to technological smart e-platforms.

Abstract

The diffusion of disrupting innovations has generated significant market changes, modifying the dominant logic and affecting the strategic positioning of companies. This structural change is affecting market structure, the networks and the services that tourism players are supposed to use (Gretzel et al. 2015 ). One can also refer to the notion of digital infrastructure, which provides a nice framework that connects the different stakeholders, their relations as well as internal dynamics. At the end it is about increasing customer experience, improving market performance, reducing inefficiency and—equally important—providing open access to the electronic market. Remember: this was one of biggest hopes at the beginning of the Web, which already seems centuries ago.