The actions of others as determinants of behavior in social trap situations

Abstract

Three studies were conducted to determine the effects of observing the behaviors of others upon an individual's actions in a simulated social trap situation. In Experiment 1, it was found that merely having the opportunity to make comparative appraisals of the actions of others led to greater competition for a finite common resource than when subjects were physically isolated from one another. In Experiment 2, false feedback was given to subjects to determine if the actions of others alone were responsible for the deleterious effects of having the opportunity for comparative appraisal; it was found that subjects quickly conformed to the behavior pattern of the interacting others, regardless of whether the false feedback indicated that the other subjects were consuming more or less than no-treatment control subjects. Experiment 3 was conducted to determine the motivation of subjects reacting to the actions of others; differential predictions based upon a competition/relative outcome explanation and upon an information search explanation were made. The data were consistent with the information search explanation.