The Role of Identity Salience in the Effects of Corporate Social Responsibility on Consumer Behavior
Journal of Business EthicsPublished 13 March 2008
Longinos Marin, Salvador Ruíz de Maya, Alicia Rubio Bañón
Citations649
SJR quartileQ1
SJR score3.04
SNIP3.01
Generate an AI Snapshot to get a quick, structured summary of this paper.
Study Snapshot
ObjectiveStudy objective
MethodsResearch methodology
PopulationPopulation studied
Sample sizeSample sizes
OutcomesStudy outcomes here
ResultsStudy results comes here
LimitationsResearch study limitations comes here
A concise AI-generated summary of the paper will appear here once you click Generate AI Snapshot.
Abstract
corporate social responsibility, identity attractiveness, relationship marketing, identification, consumer behavior,
Keywords
Business, Management and Accounting
Journal of Marketing ResearchEvaluating Structural Equation Models with Unobservable Variables and Measurement Error
67,880 Citations1981Claes Fornell, David F. Larcker
Journal of Marketing ResearchEvaluating Structural Equation Models with Unobservable Variables and Measurement Error
60,778 Citations1981Claes Fornell, David F. Larcker
Journal of the Academy of Marketing ScienceOn the evaluation of structural equation models
20,581 Citations1988Richard P. Bagozzi, Youjae Yi
Journal of the Academy of Marketing ScienceOn the Evaluation of Structural Equation Models
15,750 Citations1988Richard P. Bagozzi, Youjae Yi
Political PsychologyThe Social Identity Theory of Intergroup Behavior
13,393 Citations2004Henri Tajfel, John Turner
Journal of Marketing ResearchThe Psychology of Attitudes
7,190 Citations1997Dipankar Chakravarti, Alice H. Eagly +1 more
Journal of Organizational BehaviorAlumni and their alma mater: A partial test of the reformulated model of organizational identification
5,654 Citations1992Fred A. Mael, Blake E. Ashforth
PsychometrikaA Scaled Difference Chi-Square Test Statistic for Moment Structure Analysis
4,916 Citations2001Albert Satorra, Peter M. Bentler
Administrative Science QuarterlyOrganizational Images and Member Identification
4,869 Citations1994Jane E. Dutton, Janet M. Dukerich +1 more
Social Psychology QuarterlyThe Past, Present, and Future of an Identity Theory
3,594 Citations2000Sheldon Stryker, Peter J. Burke
Journal of MarketingThe Company and the Product: Corporate Associations and Consumer Product Responses
3,282 Citations1997Tom J. Brown, Peter A. Dacin
Journal of MarketingConsumer–Company Identification: A Framework for Understanding Consumers’ Relationships with Companies
3,243 Citations2003CB Bhattacharya, Sankar Sen
Annual Review of PsychologyThe Dynamic Self-Concept: A Social Psychological Perspective
2,994 Citations1987Hazel Rose Markus, Elissa Wurf
Academy of Management JournalCORPORATE SOCIAL PERFORMANCE AND ORGANIZATIONAL ATTRACTIVENESS TO PROSPECTIVE EMPLOYEES.
2,962 Citations1997Daniel B. Turban, Daniel W. Greening
California Management ReviewDoing Better at Doing Good: When, Why, and How Consumers Respond to Corporate Social Initiatives
2,269 Citations2004CB Bhattacharya, Sankar Sen
Journal of MarketingThe Company and the Product: Corporate Associations and Consumer Product Responses
2,177 Citations1997Tom J. Brown, Peter A. Dacin
Journal of the Academy of Marketing ScienceCorporate Social Responsibility and Marketing: An Integrative Framework
1,846 Citations2004Isabelle Maignan, O. C. Ferrell
British Journal of Social PsychologySelf‐categorization, affective commitment and group self‐esteem as distinct aspects of social identity in the organization
1,686 Citations2000Massimo Bergami, Richard P. Bagozzi
The results show that affective commitment and self-esteem are the primary motivators of citizenship behaviours and cognitive identification performs as a central mediator between prestige and stereotypes on the one hand, and affectivecommitment andSelf-esteem on the other.
Journal of MarketingThe Effect of Corporate Social Responsibility on Customer Donations to Corporate-Supported Nonprofits
1,572 Citations2004Donald R. Lichtenstein, Minette E. Drumwright +1 more
Journal of Business ResearchCognitive and affective trust in service relationships
1,431 Citations2003D. S. Johnson, Kent Grayson
Journal of Consumer AffairsThe effects of corporate social responsibility and price on consumer responses
1,227 Citations2005Lois A. Mohr, Deborah J. Webb
Academy of Management ReviewA Stakeholder Approach to Organizational Identity
1,138 Citations2000Susanne G. Scott, Vicki R. Lane
Journal of MarketingUnderstanding the Bond of Identification: An Investigation of Its Correlates among Art Museum Members
1,071 Citations1995CB Bhattacharya, Hayagreeva Rao +1 more
Academy of Management JournalSTAKEHOLDERS, SOCIAL RESPONSIBILITY, AND PERFORMANCE: EMPIRICAL EVIDENCE AND THEORETICAL PERSPECTIVES.
1,009 Citations1999Jeffrey S. Harrison, R. Edward Freeman
Journal of Consumer ResearchA Consumer-Side Experimental Examination of Signaling Theory: Do Consumers Perceive Warranties as Signals of Quality?
999 Citations1993William Boulding, Amna Kirmani
Journal of Business EthicsConsumers' Perceptions of Corporate Social Responsibilities: A Cross-Cultural Comparison
988 Citations2001Isabelle Maignan
Personnel PsychologyTHE RELATION OF INSTRUMENTAL and SYMBOLIC ATTRIBUTES TO A COMPANY'S ATTRACTIVENESS AS AN EMPLOYER
866 Citations2003Filip Lievens, Scott Highhouse
Educational and Psychological MeasurementMeasuring Attraction to Organizations
827 Citations2003Scott Highhouse, Filip Lievens +1 more
Journal of MarketingThe Identity Salience Model of Relationship Marketing Success: The Case of Nonprofit Marketing
784 Citations2003Dennis B. Arnett, Steve D. German +1 more
Journal of Business EthicsCorporate Social Performance and Attractiveness as an Employer to Different Job Seeking Populations
742 Citations2000Heather Schmidt Albinger, Sarah J. Freeman
Journal of MarketingCorporate Associations and Consumer Product Responses: The Moderating Role of Corporate Brand Dominance
741 Citations2005Guido Berens, Cees B.M. Van Riel +1 more
European Journal of MarketingA stakeholder model for implementing social responsibility in marketing
718 Citations2005Isabelle Maignan, O. C. Ferrell +1 more
Social Psychology QuarterlyThe Self: Measurement Requirements from an Interactionist Perspective
702 Citations1980Peter J. Burke
Recruiting Employees: Individual and Organizational Perspectives
674 Citations1998Alison E. Barber
Journal of Business EthicsInfluence of Corporate Social Responsibility on Loyalty and Valuation of Services
644 Citations2005Ma del Mar García de los Salmones, Angel Crespo +1 more
Journal of Communication ManagementDo consumers really care about corporate responsibility? Highlighting the attitude—behaviour gap
548 Citations2000Emma Boulstridge, Marylyn Carrigan
Journal of MarketingUnderstanding the Bond of Identification: An Investigation of its Correlates among Art Museum Members
547 Citations1995CB Bhattacharya, Hayagreeva Rao +1 more
Journal of Business EthicsA Framework for Understanding Corporate Social Responsibility Programs as a Continuum: An Exploratory Study
529 Citations2006Julie Pirsch, Shruti Gupta +1 more
Psychology and MarketingSocial identity effects in a belief-attitude-intentions hierarchy: Implications for corporate sponsorship
441 Citations2001Robert Madrigal
Journal of Business Ethics“I Need You Too!” Corporate Identity Attractiveness for Consumers and The Role of Social Responsibility
436 Citations2006Longinos Marin, Salvador Ruíz de Maya
Journal of Applied PsychologyIdentity salience and the influence of differential activation of the social self-schema on advertising response.
397 Citations2002Mark Forehand, Rohit Deshpandé +1 more
Asian (Caucasian) participants responded most positively (negatively) to Asian spokespeople and Asian-targeted advertising when the participants were both primed and socially distinctive.
Journal of Business EthicsConsumer Ethics Research: Review, Synthesis and Suggestions for the Future
386 Citations2003Scott J. Vitell
Journal of Consumer ResearchThe Generation and Consequences of Communication-Evoked Imagery
366 Citations1992Paula Fitzgerald Bone, Pam Scholder Ellen
Journal of Consumer ResearchActivating the Self-Importance of Consumer Selves: Exploring Identity Salience Effects on Judgments
361 Citations2004Americus Reed
Psychology and MarketingSocial identity as a useful perspective for self‐concept–based consumer research
357 Citations2002Americus Reed
Journal of Personality and Social PsychologyOrigins of attitude importance: Self-interest, social identification, and value relevance.
310 Citations1995David Boninger, Jon A. Krosnick +1 more
The nature and origins of attitude importance are clarified, the widely believed claim that self-interest has little or no impact on political cognition is challenged, and new likely consequences of social identification processes and values are identified.
Journal of Consumer ResearchThe Role of Direction of Comparison, Attribute‐Based Processing, and Attitude‐Based Processing in Consumer Preference
283 Citations1999Susan Powell Mantel, Frank R. Kardes
Journal of Financial Services MarketingThe effect of corporate social responsibility on the branding of financial services
167 Citations2002Michel Ogrizek
Journal of Business EthicsMaking Sense of Corporate Social Responsibility
159 Citations2004Jacqueline Cramer, Jan Jonker +1 more
Journal of the Academy of Marketing ScienceIdentification Management and Its Bases: Bridging Management and Marketing Perspectives Through a Focus on Affiliation Dimensions
134 Citations2006M. Teresa Cardador
Journal of Business ResearchBeyond the frills of relationship marketing
101 Citations2002Lisa O’Malley, Andrea Prothero
Journal of the Academy of Marketing ScienceDrawing Inferences About Others on the Basis of Corporate Associations
70 Citations2006Yeosun Yoon
Journal of Occupational and Organizational PsychologyAssessors' use of personality traits in descriptions of assessment centre candidates: A five‐factor model perspective
49 Citations2001Filip Lievens, Filip De Fruyt +1 more
Results show that assessors, as a group, use descriptors referring to all five personality domains with a preference for positive Conscientiousness and Emotional Stability terms and three of the Big Five factors, namely Extraversion, Cons conscientiousness, and Openness, are related to the final employment recommendation.
Journal of Strategic MarketingA citizen's critique of relationship marketing in risk society
39 Citations2000James Fitchett, Pierre McDonagh