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Completeness of Press Coverage of the 1960 Campaign

Journalism QuarterlyPublished 1 December 1961
Wayne A. Danielson, John B. Adams
Citations20

Abstract

Using a sample of 90 dailies with reference to 23 presidential campaign events, two University of North Carolina journalism professors report on the completeness of coverage of events and the amount of coverage made available to the average reader—a figure ranging between 41% and 60%.

Keywords

Social Sciences