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Some Further Remarks on Measurement-Structure Interaction and the Unidimensionality of Constructs

Journal of Marketing ResearchPublished 1 November 1987
Ajith Kumar, William R. Dillon
Citations44
SJR quartileQ1
SJR score6.96
SNIP2.42

Abstract

The authors address the criticisms raised by Anderson, Gerbing, and Hunter. In this context they consider several conceptual issues involved in using covariance structure analysis.

Keywords

Computer ScienceAgricultural and Biological Sciences