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Changes in Distributive Institutions

Journal of MarketingPublished 1 January 1970
William R. Davidson
Citations47
SJR quartileQ1
SJR score13.39
SNIP5.22

Abstract

Massive changes are taking place among firms in the distributive industries. These changes are as much qualitative as quantitative and defy objective appraisal on the basis of conventional data sources. The author identifies six major interrelated changes and comments about their managerial and research implications.

Keywords

Business, Management and Accounting