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Turnaround of high technology firms in Russia: The case of Micron

Academy of Management PerspectivesPublished 1 May 1997
Garry D. Bruton, Yuri Rubanik
Citations27
SJR quartileQ1
SJR score5.06
SNIP2.61

Abstract

Executive Overview After economic liberalization, some state businesses in Russia could be characterized as producing poor quality products through inefficient processes. However, the economic changes underway in Russia have forced firms to compete in a worldwide economy that is not tolerant of poor quality or inefficiency. Many Russian firms entered an irreversible spiral of decline. A few champions have emerged. Some Russian firms have adjusted to the economic transition and have begun to prosper. This paper demonstrates how the actions of one of Russia's leading high technology firms have turned the firm's performance around. These actions are similar to, and different from, actions in high technology firms in the United States. The similarities and differences are important not only for Russian firms but for firms from other nations that hope to develop strategic relationships with Russian firms.

Keywords

Social Sciences