Homeostatic Theory in Attitude Change
Public Opinion QuarterlyPublished 1 January 1961
Nathan Maccoby, Eleanor E. Maccoby
Citations20
SJR quartileQ1
SJR score1.72
SNIP1.59
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Abstract
The theory of attitude change in recent years has given particular attention to processes involving the re-establishment of equilibrium. Here is a masterful summary and critique of these theoretical developments which was read at the annual conference of the American Association for Public Opinion Research in Berkeley, California, on May 5, 1961.
Keywords
Social SciencesPhysics and Astronomy